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Content Guidelines

Effective from 14 November 2026 · Version 2026-11-14

These guidelines keep Binfo useful and trustworthy. They are part of the Terms of Use. Content that breaks them is removed, and repeated breaches lead to the account being closed.

Business listings

  • Real businesses only, at a real address in India, that you own or are authorised to manage.
  • One listing per business location. Branches may each have a listing with their own address and phone number.
  • The business's real name, as on its signboard or registration. Don't add keywords, cities or slogans to the name ("Best dentist in Pune").
  • Working phone numbers that reach the business. Tick WhatsApp only for numbers that use it.
  • Honest description and services. Choose only services you actually offer. No false claims, prices you don't honour, or comparisons that disparage competitors.
  • Keep it current. Update opening hours, add closures, and mark the business closed if it shuts down.
  • No content listed as not allowed in section 5 of the Terms, including regulated or prohibited goods and services.

Logos and photos

  • Show the business: shop front, inside, products, work done, team (with their consent).
  • Post only photos you took or have the right to use. No stock photos, other businesses' photos or screenshots of other websites.
  • No text-only images, posters full of offers, phone numbers or contact details in the image, or watermarks of other sites.
  • No photos of people who haven't agreed, of children without a parent's consent, or anything obscene, violent or offensive.
  • Every photo is checked by Binfo before it appears.

Claims and reports

  • Claim a listing only if you run that business. Proof documents are seen only by Binfo and deleted once the claim is decided.
  • Use "Report wrong info" for genuine problems. Don't include other people's personal data in reports.

How we enforce

We check new photos, and listings that are reported or look wrong. We may correct, hold, suspend or remove content. If we act on your content, we tell you why; you can ask us to reconsider through the Grievance Officer.

Binfo (www.binfo.in) is run by DHEW Services. Questions: Contact us. Complaints: Grievance Officer. See also: Terms of Use · Privacy Policy · Content Guidelines.